New Years Resolutions vs Business Reality
- Mark Parent
- Jan 21
- 1 min read

You can always tell it’s January. The gym parking lot is full, the salad section is busy, and everyone is suddenly “starting fresh.”
Business owners do the same thing. New goals. New energy. Same systems underneath it all.
We make resolutions:
Grow the business
Get more organized
Work fewer hours
Finally fix the things we’ve been “meaning to fix”
And for a little while, it feels like change is happening.
But here’s the thing…Wanting change and building change are not the same thing.
Most business resolutions don’t fail because people don’t care. They fail because they rely on willpower instead of structure. It’s like planning to eat better… without ever cleaning out what’s in your fridge.
If your plan for the year sounds like:
“We’ll just pay more attention”
“We’ll tighten things up”
“We’ll figure it out as we go”
…then there’s a good chance next January will feel very familiar.
Real progress doesn’t come from motivation. It comes from clarity.
Clarity around:
What actually drives profit
Where time and money leak out of the business
Which numbers matter — and which ones just make noise
Who owns what… and who really doesn’t
The calendar doesn’t change your business. Your systems do.
If you already feel behind a few weeks into the year, that’s not failure — that’s feedback.
Sometimes the best resolution isn’t to try harder but to look at the business differently.

























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